Oxygen
Network Rebrand
Date: 2017
Tools: After Effects
Project Brief
Create a network rebrand concept and produce a network ident, an endpage and a lower-third.
Concept
Everywhere . Hidden . Minimalism
“Crime can happen anywhere”. To convey this message in this network rebrand concept, words associated with crime are hidden and revealed from objects, such as word search and street map. The subtle added motion will create a sense of unease. The aesthetic style favors minimalism and black & white color scheme.
Moodboard
